Werbekampagne

advertising campaign

noun VEHR-beh-kam-PAN-yeh Rare

Origin: from French campagne

Usage Note

Werbekampagne is a coordinated series of advertisements across multiple media channels aimed at a specific target group; large outlets pitch Werbekampagnen as packages covering print, digital, and broadcast.

Examples

"Die neue Werbekampagne des Autoherstellers lief auf allen Sendern gleichzeitig."

Natural Translation

The car manufacturer's new advertising campaign ran on all channels simultaneously.

Literal Translation

The new advertising-campaign of the car-manufacturer ran on all channels simultaneously.

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